Social Media

Dark Social Heyden Communications

Going Dark – Dark Social: What is it?

Dark Social defined. Think dark energy. The term “dark social” was coined in 2012 by The Atlantic editor Alexis C....

Gen-Zer-Infographic-May-2016

Infographic for Gen Z Social, Shopping and Celebrity Influences

Marketing is all about knowing the demographics of your market. While Millennials or Gen Y (those born between the early...

Instagram Addiction and the Husband

PSA Parody: Instagram Addiction

[Warning: This is a Parody PSA] Social media addiction may be real for some. Supporting social media public service announcements, please...

Advertising for Social Media: Sonic’s New Instagram Campaign

Advertising for Social Media: Sonic’s New Instagram Campaign

This month, Sonic, one of America’s top drive-in fast-food restaurant chains, releases its new creamery shakes inspired by Instagram for Coachella...

Holiday Marketing Best Practices

Holiday Marketing Best Practices

Next weekend we celebrate St. Patrick’s Day, but regardless of the holiday, your organization should catch the holiday spirit and...